A record number of visitors for Toverland in 2018
Theme park Toverland has received a record number of 812,000 visitors last year. This is an impressive increase of 19% compared to the 2017 visitor numbers. The huge growth is caused by the multimillion euro expansion that Toverland carried out in 2018. Last July the theme park opened a new entrance called Port Laguna and a new themed area with the name Avalon. It made Toverland one-and-a-half times bigger in one fell swoop.
“With the realisation of Port Laguna and Avalon we showed that we are capable of grand achievements”, says general director Caroline Kortooms. “We are immensely proud that our expansion has resulted in a new visitor record. Something we wouldn’t have dared dreaming of in the 17 years of our existence.” This year, the theme park expects another increase in visitor numbers which will be caused by the second-year effect of the expansion with Port Laguna and Avalon.
2018 was also the year in which Toverland had the honour to receive 9 international awards, including the European Star Award for Best Theme park (less than 1 million visitors). Also their new wing coaster Fēnix, a spectacular rollercoaster that inverts three times, received multiple awards. But Caroline is most of all proud of Toverland’s staff members: “Guests are giving us a 9 out of 10, which is a stunning number.”
A magical future
Toverland’s ambition for the coming years is to break that magical number of 1 million visitors. To achieve this, the theme park has plans to increase the length of stay by opening new expansions and a four-star hotel resort. The future is magical.